Chris Campbell fuelled by Fruta

Chris Campbell fuelled by Fruta

Written by Editor

Topics: Auto Racing, Sports

With a business relationship already firmly established with Chris Campbell’s wholesale enterprise in Mandeville, it was only a natural progression for the management of Jamaica Beverages Limited, through its Fruta, Busta and Turbo Energy Drink brands, to sponsor the 2009 Jamaican circuit racing champion in his new BMW M3 concept car for the remainder of the season.

Chris "Bossie" Campbell repping for Fruta

“Chris is one of our biggest customers in Jamaica and his wholesale business stocks our range of products. Sponsoring him was just a natural fit and an extension of our ongoing partnership. We also believe that motorsports is alive and well in Jamaica, so we thought this would be a good opportunity to push our Fruta, Busta and Turbo Energy Drink brands,” stated Stephen Dawkins, general manager of Jamaica Beverages Limited.

Campbell stated that he was looking forward to flying the flag of his sponsor very high in the upcoming events at the Dover Raceway in St. Ann, which include the Caribbean Motor Racing Championship (Caribbean Invasion) on May 23, Independence of Speed on August 6 & 7, and the Heroes of Speed on October 16 & 17. He will also be participating in race meets in Guyana and Barbados.

In the Carnival of Speed meet on April 25, which was the first time that he put his brand new machine to the test, he missed out on two races due to a blown turbo charger and issues with technical team at Dover. In the Modified Production 4 (MP4) category, he started from the back of the field because he did not have a qualifying time and managed to finish 5th after five laps.

Campbell’s car is assembled from the chassis of a BMW M3 built on the E36 platform, with an evolution VIII engine which runs through a six-speed sequential gear box. He indicated that once he and his team ironed out the bugs with the car, its performance and reliability would improve over the next couple of months.

“Ultimately we build cars and go racing to be winners. We don’t want to settle for second best. Right now with the car being new and my competition be so…it is going to be tough. It’s really hard to say where I will be at the end of the season but we’re working on it.”

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